How to add new product label in Magento 2?

Add module.xml file in app/code/Magemonkeys/ProductLabels/etc and copy the following code in it:

<?xml version="1.0"?>
            <config xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:noNamespaceSchemaLocation="urn:magento:framework:Module/etc/module.xsd">
                        <module name="Magemonkeys_ProductLabels" setup_version="1.0.1">
                        </module>
            </config>

<?xml version="1.0"?>

</module>

</config>

Add registration.php in app/code/Magemonkeys/ProductLabels and copy the following code in it:

<?php
\Magento\Framework\Component\ComponentRegistrar::register(
\Magento\Framework\Component\ComponentRegistrar::MODULE,
'Magemonkeys_ProductLabels',
__DIR__
);

<?php

\Magento\Framework\Component\ComponentRegistrar::register(

\Magento\Framework\Component\ComponentRegistrar::MODULE,

'Magemonkeys_ProductLabels',

__DIR__

);

Now add Labels.php file in app/code/Magemonkeys/ProductLabels/Helper and copy the following code in it:

<?php


namespace Magemonkeys\ProductLabels\Helper;

use Magento\Catalog\Model\Product as ModelProduct;
use Magento\Store\Model\ScopeInterface;

use Zend_Date;


class Labels extends \Magento\Framework\Url\Helper\Data
{

	
    public function __construct(
        \Magento\Framework\App\Helper\Context $context,
		\Magento\Framework\Stdlib\DateTime\DateTime $date
	) {
       
		
		$this->date = $date;

		parent::__construct($context);
    }

   
    public function isProductNew(ModelProduct $product)
    {
		
			
		$from = new Zend_Date($product->getNewsFromDate());
		$to = new Zend_Date($product->getNewsToDate());
		$now = new Zend_Date($this->date->gmtTimestamp());
		
		if(!empty($product->getNewsFromDate()) && empty($product->getNewsToDate()))
		{
			return $from->isEarlier($now);
		}	
		else
		{
			 return ($from->isEarlier($now) && $to->isLater($now));
		}	
           
        return (boolean) false;
    }
	
	
}

<?php

namespace Magemonkeys\ProductLabels\Helper;

use Magento\Catalog\Model\Product as ModelProduct;

use Magento\Store\Model\ScopeInterface;

use Zend_Date;

class Labels extends \Magento\Framework\Url\Helper\Data

{

public function __construct(

\Magento\Framework\App\Helper\Context $context,

\Magento\Framework\Stdlib\DateTime\DateTime $date

) {

$this->date = $date;

parent::__construct($context);

}

public function isProductNew(ModelProduct $product)

{

$from = new Zend_Date($product->getNewsFromDate());

$to = new Zend_Date($product->getNewsToDate());

$now = new Zend_Date($this->date->gmtTimestamp());

if(!empty($product->getNewsFromDate()) && empty($product->getNewsToDate()))

{

return $from->isEarlier($now);

}

else

{

return ($from->isEarlier($now) && $to->isLater($now));

}

return (boolean) false;

}

Override list.phtml

Now go to vendor/magento/module-catalog/view/frontend/templates/product from the root directory of your store and you will see the list.phtml file. Copy the file and paste it into app/code/Magemonkeys/ProductLabels/view/frontend/templates/catalog/product.

<?php
/**
 * Copyright © Magento, Inc. All rights reserved.
 * See COPYING.txt for license details.
 */
use Magento\Framework\App\Action\Action;

// @codingStandardsIgnoreFile

?>
<?php
/**
 * Product list template
 *
 * @var $block \Magento\Catalog\Block\Product\ListProduct
 */
?>
<?php
$_productCollection = $block->getLoadedProductCollection();
$_helper = $this->helper('Magento\Catalog\Helper\Output');
?>
<?php if (!$_productCollection->count()): ?>
    <div class="message info empty"><div><?= /* @escapeNotVerified */ __('We can\'t find products matching the selection.') ?></div></div>
<?php else: ?>
    <?= $block->getToolbarHtml() ?>
    <?= $block->getAdditionalHtml() ?>
    <?php
    if ($block->getMode() == 'grid') {
        $viewMode = 'grid';
        $imageDisplayArea = 'category_page_grid';
        $showDescription = false;
        $templateType = \Magento\Catalog\Block\Product\ReviewRendererInterface::SHORT_VIEW;
    } else {
        $viewMode = 'list';
        $imageDisplayArea = 'category_page_list';
        $showDescription = true;
        $templateType = \Magento\Catalog\Block\Product\ReviewRendererInterface::FULL_VIEW;
    }
    /**
     * Position for actions regarding image size changing in vde if needed
     */
    $pos = $block->getPositioned();
    ?>
    <div class="products wrapper <?= /* @escapeNotVerified */ $viewMode ?> products-<?= /* @escapeNotVerified */ $viewMode ?>">
        <ol class="products list items product-items">
            <?php /** @var $_product \Magento\Catalog\Model\Product */ ?>
            <?php foreach ($_productCollection as $_product): ?>
            <li class="item product product-item">
                <div class="product-item-info" data-container="product-<?= /* @escapeNotVerified */ $viewMode ?>">
                    <?php
                    $productImage = $block->getImage($_product, $imageDisplayArea);
                    if ($pos != null) {
                        $position = ' style="left:' . $productImage->getWidth() . 'px;'
                            . 'top:' . $productImage->getHeight() . 'px;"';
                    }
                    ?>
<?php
$labels = $this->helper('Magemonkeys\ProductLabels\Helper\Labels');
?>
<?php if($labels->isProductNew($_product)){ ?>
	<div class="label-new new_label"><p><?php echo __('New'); ?></p></div>
<?php }
                    <?php // Product Image ?>
                    <a href="<?= /* @escapeNotVerified */ $_product->getProductUrl() ?>" class="product photo product-item-photo" tabindex="-1">
                        <?= $productImage->toHtml() ?>
                    </a>
                    <div class="product details product-item-details">
                        <?php
                            $_productNameStripped = $block->stripTags($_product->getName(), null, true);
                        ?>
                        <strong class="product name product-item-name">
                            <a class="product-item-link"
                               href="<?= /* @escapeNotVerified */ $_product->getProductUrl() ?>">
                                <?= /* @escapeNotVerified */ $_helper->productAttribute($_product, $_product->getName(), 'name') ?>
                            </a>
                        </strong>
                        <?= $block->getReviewsSummaryHtml($_product, $templateType) ?>
                        <?= /* @escapeNotVerified */ $block->getProductPrice($_product) ?>
                        <?= $block->getProductDetailsHtml($_product) ?>

                        <div class="product-item-inner">
                            <div class="product actions product-item-actions"<?= strpos($pos, $viewMode . '-actions') ? $position : '' ?>>
                                <div class="actions-primary"<?= strpos($pos, $viewMode . '-primary') ? $position : '' ?>>
                                    <?php if ($_product->isSaleable()): ?>
                                        <?php $postParams = $block->getAddToCartPostParams($_product); ?>
                                        <form data-role="tocart-form" data-product-sku="<?= $block->escapeHtml($_product->getSku()) ?>" action="<?= /* @NoEscape */ $postParams['action'] ?>" method="post">
                                            <input type="hidden" name="product" value="<?= /* @escapeNotVerified */ $postParams['data']['product'] ?>">
                                            <input type="hidden" name="<?= /* @escapeNotVerified */ Action::PARAM_NAME_URL_ENCODED ?>" value="<?= /* @escapeNotVerified */ $postParams['data'][Action::PARAM_NAME_URL_ENCODED] ?>">
                                            <?= $block->getBlockHtml('formkey') ?>
                                            <button type="submit"
                                                    title="<?= $block->escapeHtml(__('Add to Cart')) ?>"
                                                    class="action tocart primary">
                                                <span><?= /* @escapeNotVerified */ __('Add to Cart') ?></span>
                                            </button>
                                        </form>
                                    <?php else: ?>
                                        <?php if ($_product->isAvailable()): ?>
                                            <div class="stock available"><span><?= /* @escapeNotVerified */ __('In stock') ?></span></div>
                                        <?php else: ?>
                                            <div class="stock unavailable"><span><?= /* @escapeNotVerified */ __('Out of stock') ?></span></div>
                                        <?php endif; ?>
                                    <?php endif; ?>
                                </div>
                                <div data-role="add-to-links" class="actions-secondary"<?= strpos($pos, $viewMode . '-secondary') ? $position : '' ?>>
                                    <?php if ($addToBlock = $block->getChildBlock('addto')): ?>
                                        <?= $addToBlock->setProduct($_product)->getChildHtml() ?>
                                    <?php endif; ?>
                                </div>
                            </div>
                            <?php if ($showDescription):?>
                                <div class="product description product-item-description">
                                    <?= /* @escapeNotVerified */ $_helper->productAttribute($_product, $_product->getShortDescription(), 'short_description') ?>
                                    <a href="<?= /* @escapeNotVerified */ $_product->getProductUrl() ?>" title="<?= /* @escapeNotVerified */ $_productNameStripped ?>"
                                       class="action more"><?= /* @escapeNotVerified */ __('Learn More') ?></a>
                                </div>
                            <?php endif; ?>
                        </div>
                    </div>
                </div>
            </li>
            <?php endforeach; ?>
        </ol>
    </div>
    <?= $block->getToolbarHtml() ?>
    <?php if (!$block->isRedirectToCartEnabled()) : ?>
        <script type="text/x-magento-init">
        {
            "[data-role=tocart-form], .form.map.checkout": {
                "catalogAddToCart": {
                    "product_sku": "<?= /* @NoEscape */ $_product->getSku() ?>"
                }
            }
        }
        </script>
    <?php endif; ?>
<?php endif; ?>

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<?php

/**

* See COPYING.txt for license details.

use Magento\Framework\App\Action\Action;

// @codingStandardsIgnoreFile

<?php

/**

* Product list template

* @var $block \Magento\Catalog\Block\Product\ListProduct

<?php

$_productCollection = $block->getLoadedProductCollection();

$_helper = $this->helper('Magento\Catalog\Helper\Output');

<?php if (!$_productCollection->count()): ?>

<?php else: ?>

<?= $block->getToolbarHtml() ?>

<?= $block->getAdditionalHtml() ?>

<?php

if ($block->getMode() == 'grid') {

$viewMode = 'grid';

$imageDisplayArea = 'category_page_grid';

$showDescription = false;

$templateType = \Magento\Catalog\Block\Product\ReviewRendererInterface::SHORT_VIEW;

} else {

$viewMode = 'list';

$imageDisplayArea = 'category_page_list';

$showDescription = true;

$templateType = \Magento\Catalog\Block\Product\ReviewRendererInterface::FULL_VIEW;

}

/**

* Position for actions regarding image size changing in vde if needed

$pos = $block->getPositioned();

<div class="products wrapper <?= /* @escapeNotVerified */ $viewMode ?> products-<?= /* @escapeNotVerified */ $viewMode ?>">

<?php /** @var $_product \Magento\Catalog\Model\Product */ ?>

<?php foreach ($_productCollection as $_product): ?>

<?php

$productImage = $block->getImage($_product, $imageDisplayArea);

if ($pos != null) {

$position = ' style="left:' . $productImage->getWidth() . 'px;'

. 'top:' . $productImage->getHeight() . 'px;"';

}

<?php

$labels = $this->helper('Magemonkeys\ProductLabels\Helper\Labels');

<?php if($labels->isProductNew($_product)){ ?>

<?php }

<?php // Product Image ?>

<a href="<?= /* @escapeNotVerified */ $_product->getProductUrl() ?>" class="product photo product-item-photo" tabindex="-1">

<?= $productImage->toHtml() ?>

</a>

<?php

$_productNameStripped = $block->stripTags($_product->getName(), null, true);

<a class="product-item-link"

href="<?= /* @escapeNotVerified */ $_product->getProductUrl() ?>">

<?= /* @escapeNotVerified */ $_helper->productAttribute($_product, $_product->getName(), 'name') ?>

</a>

</strong>

<?= $block->getReviewsSummaryHtml($_product, $templateType) ?>

<?= /* @escapeNotVerified */ $block->getProductPrice($_product) ?>

<?= $block->getProductDetailsHtml($_product) ?>

<?php if ($_product->isSaleable()): ?>

<?php $postParams = $block->getAddToCartPostParams($_product); ?>

<form data-role="tocart-form" data-product-sku="<?= $block->escapeHtml($_product->getSku()) ?>" action="<?= /* @NoEscape */ $postParams['action'] ?>" method="post">

<input type="hidden" name="<?= /* @escapeNotVerified */ Action::PARAM_NAME_URL_ENCODED ?>" value="<?= /* @escapeNotVerified */ $postParams['data'][Action::PARAM_NAME_URL_ENCODED] ?>">

<?= $block->getBlockHtml('formkey') ?>

<button type="submit"

title="<?= $block->escapeHtml(__('Add to Cart')) ?>"

class="action tocart primary">

</button>

</form>

<?php else: ?>

<?php if ($_product->isAvailable()): ?>

<?php else: ?>

<?php endif; ?>

</div>

<?php if ($addToBlock = $block->getChildBlock('addto')): ?>

<?= $addToBlock->setProduct($_product)->getChildHtml() ?>

<?php endif; ?>

</div>

<?php if ($showDescription):?>

<?= /* @escapeNotVerified */ $_helper->productAttribute($_product, $_product->getShortDescription(), 'short_description') ?>

<a href="<?= /* @escapeNotVerified */ $_product->getProductUrl() ?>" title="<?= /* @escapeNotVerified */ $_productNameStripped ?>"

class="action more"><?= /* @escapeNotVerified */ __('Learn More') ?></a>

</div>

<?php endif; ?>

</div>

</li>

<?php endforeach; ?>

</ol>

</div>

<?= $block->getToolbarHtml() ?>

<?php if (!$block->isRedirectToCartEnabled()) : ?>

{

"[data-role=tocart-form], .form.map.checkout": {

"catalogAddToCart": {

"product_sku": "<?= /* @NoEscape */ $_product->getSku() ?>"

}

</script>

<?php endif; ?>

Run CLI Commands

rm -rf var/di/* var/generation/* var/cache/* var/log/* var/page_cache/* var/session/* var/view_preprocessed/* pub/static/*
php bin/magento setup:upgrade
php bin/magento setup:upgrade
php bin/magento setup:static-content:deploy -f
php bin/magento cache:clean
php bin/magento cache:flush

rm -rf var/di/* var/generation/* var/cache/* var/log/* var/page_cache/* var/session/* var/view_preprocessed/* pub/static/*

php bin/magento setup:upgrade

php bin/magento setup:static-content:deploy -f

php bin/magento cache:clean

php bin/magento cache:flush

Now go to the product list page of your store, you will see the desired result:

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